Central Texans are sporting their green and gold for the start of Baylor’s homecoming on the Brazos.
The weekend’s football game is expected to draw thousands and local businesses are preparing for that boost.
“There’s supposed to be a 100 thousand plus people that come into Waco for Baylor homecoming,” Stone Hearth Indian Cafe owner Roshan Thakor said. “So we are expecting a little bit of a boost.”
Thakor says the recent rain has shied away customers. Since the homecoming parade is right up their alley, they’re doing more to make bank this weekend.
“We are going to try doing an extra sale of samosas and appetizers outside during the parade.” Thakor said. “I think you will see an overflow of that traffic that will help bring the image of Waco in a better setting.”
“Thousands and thousands of people come that are Baylor alumni,” Carla Pendergraft with the Waco Convention Visitors Bureau said. “Then of course Oklahoma State fans, too because we are playing Oklahoma State.
Pendergraft says McLane stadium will get most of the economic impact. Some hotels already nearing capacity, charging around $250 a night.
“They call it a multiplier effect on that money. So the thousands of dollars can be hundreds of thousands of dollars and it can turn into millions of dollars at some point,” Pendergraft said.
On Friday, homecoming events will wrap up with the Pigskin Revue, followed by the parade and the football game against Oklahoma State on Saturday.